AI Insights · Timothy · July 2025
Performance of Top 5 Toddler Games in the US, Q2 2025
Explore the performance trends of the top toddler games in the US during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top toddler games in the United States experienced varied performance trends across downloads, revenue, and active users. Here's a closer look at each game's metrics.
Color by Number：Coloring Games from Wildlife Studios saw a significant increase in weekly revenue, peaking at approximately $134.7K in mid-June. Weekly downloads reached a high of 172K in early May, while active users steadily rose from 353K to nearly 770K by the end of June.
Candy Crush Saga, published by King, maintained strong weekly revenue, starting at $13.7M and ending around $10.1M. Downloads fluctuated, with a low of 92K in early June and rebounding to 116K by the month's end. Active users showed a decline, dropping from 5.6M to 4.3M before recovering slightly to 5M.
My Talking Tom 2 by Outfit7 Limited experienced a decline in revenue, with weekly figures ranging from $4K to $3.5K. Downloads started at 91K and ended at 78K, while active users increased from 654K to over 900K by late June.
Lingokids - Play and Learn from Monkimun Inc had consistent revenue, hovering around $400K early in the quarter and closing at $373K. Downloads remained stable, with minor fluctuations, starting at 72K and ending at 58K. Active users peaked at 559K in early May before declining to 425K.
My Talking Angela 2, another title from Outfit7 Limited, saw a varied revenue trend, beginning at $11.5K and closing at $12.8K. Downloads increased from 73K to 72K by the end of the quarter, and active users rose significantly from 757K to 793K.
These insights are derived from Sensor Tower's comprehensive data analysis, providing a detailed overview of the toddler games market in the US. For more in-depth insights, visit Sensor Tower's website.
